Nespresso has duly launched its versatile Vertuo brewing system in Ghana, which is set to transform the at-home coffee market by meeting consumer demand for large-cup coffee options, as well as classic espressos. Following the success of Nespresso’s Original system, which was first launched in 1986, the pioneers in premium portioned coffee opens up its offer to coffee lovers who enjoy larger cups of coffee with the same quality Nespresso is known for.
Utilizing the innovative Centrifusion™ technology, Vertuo offers high quality coffee in a variety of cup sizes, with a range of 23 coffee flavours for consumers to enjoy their favourite coffee, any way they like from the comfort of their own home.
Francisco Nogueira, Business Executive Officer for Nespresso Middle East & Africa explained. “By introducing Vertuo in Ghana, we are expanding at-home coffee options for coffee lovers and meeting the needs of consumers across the country who enjoy large cups of coffee with the high-quality Nespresso is known for. With the Vertuo Pop machine we are introducing the most compact and colourful machine in our Vertuo range, without compromise on versatility or convenience for every taste and moment, delivering the full Nespresso experience.”
VERTUO TECHNOLOGY
The Vertuo system enhances the way coffee is made by introducing the Centrifusion™ technology, which combines centrifugal force with water infusion, and a new range of capsule sizes that allow for different coffee styles to be prepared, from a 40ml Espresso to a 535ml Carafe Pour-Over Style.
At the touch of a button, the intelligent system uses barcode technology to recognise the coffee variety being brewed and automatically adjusts the extraction parameters – such as infusion time, water temperature and flow rate, rotational speed and cup length – to the precise levels selected by coffee experts for each blend.
The infusion phase allows the water to saturate the roasted and ground coffee. The capsule then spins up to 4,000 rotations per minute, optimising the flow of water to extract the flavours and create a dark full-bodied coffee, finished with a silky and generous crema.
VERSATILITY – ENJOYING THE VERTUO RANGE
Vertuo range proposes coffee lovers over 30 exceptional permanent coffees and seasonal limited editions. The different-sized capsules tailor to the range of coffee cup sizes, each carefully blended and roasted to deliver a quality coffee experience.
Whether you are in the mood to impress your friends over brunch or if you’re looking to indulge in your favourite latte, Vertuo Pop offers versatility for every taste, and moment with four cup sizes available, Mug (230ml), Gran Lungo (150ml), Double Espresso (80ml) and Espresso (40ml), perfect to pair with the Nespresso Aeroccino milk frother to recreate your favourite coffee recipes at home.
NESPRESSO’S COMMITMENT TO SUSTAINABILITY
Sustainability is at the heart of everything Nespresso does. This year marks 20 years of its sourcing program, the Nespresso AAA Sustainable™ Quality Program. The company is committed to making a positive difference for people and the planet, while bringing some of the most exquisite coffees to consumers.
In line with this approach, all Nespresso coffee capsules, including the Vertuo range, are made from 80% recycled aluminium, which carefully protects the freshness, quality and taste of the coffees. Nespresso has invested in its recycling programs and is committed to making it as simple and convenient as possible for consumers to recycle their used capsules.
The Vertuo Pop coffee machine is made with 35% recycled plastic, with the packaging made of 99.5% recycled materials.
VERTUO POP FEATURES
The innovative new Vertuo Pop machine is designed to enrich the coffee experience:
- Centrifusion™ extraction (rotational extraction) system to gently and precisely brew coffee. The rotation reaches up to 4000 rotations per minute to fully extract the coffee
- Barcode reading technology which adjusts the brewing parameters such as the cup size, temperature, rotational speed, flow rate and time the water is in contact with the coffee to allow for precise extraction
- Simple and convenient one touch button
- 30 second pre-heating time
- Adjustable cup platform
- Automatic off mode after 2 minutes of non-use
- Dimensions: 136 x 426 x 250 mm
- Weight: 3.5kg
- Water tank capacity: 0.6l
- Consumption: A+
- Made with 35% recycled plastic
Vertuo Pop is now available in Nespresso Boutique, located at Marina Mall Ground Floor, Selected Trade Partners( Compu-Ghana, Melcom and Orca Deco), and online on Jumia Nespresso Brand Store.
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