Home Travel & Adventure 7 Out of 10 Most Searched Summer Destinations in 2023 Are in...

7 Out of 10 Most Searched Summer Destinations in 2023 Are in Europe


The European destinations continue to have the highest travel interest this summer, while Asia Pacific has experienced a surge in popularity, a recent research by Skift has revealed, showing the ten most searched destinations for travel in the summer of 2023 is led by Bangkok, Thailand.

The same source shows that the top European destination out of a total of seven remains Paris, ranked second globally, while London is the second destination in the European region to be visited while it is ranked fifth internationally.

The remaining destinations in the list include Denpasar Bali in Indonesia, ranked fourth, followed by Barcelona and New York,  and the list is concluded with destinations like Lisbon, Istanbul, Madrid and Athens.

The research further revealed that in the post-pandemic period, some new habits are here to stay, as travellers paying more attention to flexible bookings, with the percentage of travellers of whom cancellation policy is important when making flight bookings surging from 13 per cent in 2021 to 20 per cent in 2022.

In addition, flight bookings windows in the number of days stood at 32 in 2019, while it dropped to 16 days in 2021 and 27 days in 2022. Most importantly, the percentage of travellers who intend to buy travel insurance has surged in the post-pandemic times has surged from 21 per cent in 2019 to 55 per cent in 2022.

It is highly advisable to purchase travel insurance for those planning to take any trips, which enables them to minimise damage in inconveniences, like flight delays or cancellations. In such cases, travellers can reimburse their funds fully or partially.

Skift research further shows that travel in Europe has restored 2019 levels, with the number of nights spent in tourism accommodation remaining four per cent below the pre-pandemic levels.

In 2023, Europe’s accommodation sector thrived, with vacation rentals receiving the highest interest and above 22 per cent more than in pre-pandemic levels. Car rentals have declined as car rental bookings have dropped. By June of 2023, the sector was restored by 92 per cent of the pre-pandemic levels. Hotels have also been thriving, with bookings surpassing 2019 levels by seven per cent.

With all of its struggles and hassles, the aviation sector has managed to recover 97 per cent of 2019 levels as of June 2023, while hotel rates in Europe have fully recovered, with luxury travel being in the lead. More specifically, the hotel average rate index in March of 2023, compared to the same period in 2019, was €143, while upper-upscale class was €121 and economy class €119.

Facebook Comments Box
Previous articleAmsterdam Votes to Ban Cruise Ships to Halt Tourist Influx & Fight Pollution
Next articleForeigners in Portugal Whose Residence Permits Expire by September 30 Can Renew Them Automatically
Monte OZ
Monte OZ is a highly accomplished and respected international freelance journalist, travel and active adventure reporter, and leading entertainment & lifestyle blogger based in Africa. With a passion for storytelling, a sense of adventure, and an eye for all things captivating, Monte has become a prominent figure in the world of travel, entertainment, and lifestyle journalism. Born and raised in Africa, Monte developed a deep appreciation for the continent's diverse cultures, rich heritage, and vibrant entertainment scene. His upbringing fueled his desire to share Africa's untold stories and showcase its dynamic lifestyle to a global audience. Monte's extensive experience and expertise have made him a sought-after authority on all things related to travel, adventure, entertainment, and lifestyle in Africa. As an international freelance journalist, Monte has made significant contributions to various prestigious publications worldwide. His captivating articles, insightful interviews, and engaging features have graced the pages of leading entertainment magazines, lifestyle publications, and reputable news outlets. Monte's unique ability to capture the essence of Africa's entertainment and lifestyle scene has garnered widespread acclaim and recognition. With a love for exploration and a thirst for adrenaline, Monte also thrives as an active adventure reporter. He has embarked on daring expeditions, immersing himself in Africa's wild landscapes, and documenting his adrenaline-pumping experiences. Whether it's conquering treacherous peaks, exploring remote jungles, or engaging in heart-pounding activities, Monte's adventurous spirit and daring escapades inspire readers to embrace their own sense of adventure. In addition to his work in journalism and adventure reporting, Monte is a leading entertainment & lifestyle blogger in Africa. Through his influential blog, he offers readers an insider's view of the continent's vibrant entertainment scene, trendy hotspots, fashion trends, culinary delights, and cultural experiences. Monte's unique blend of storytelling, personal insights, and expert recommendations has made his blog a go-to resource for entertainment and lifestyle enthusiasts seeking the pulse of Africa's dynamic culture. Beyond his professional pursuits, Monte is a passionate advocate for promoting Africa's talent, creativity, and cultural diversity. He actively supports and champions emerging artists, musicians, designers, and entrepreneurs, helping to showcase their work to a broader audience. Monte's dedication to promoting Africa's vibrant entertainment and lifestyle industry has positioned him as a respected influencer and tastemaker within the African and global entertainment communities. With a commitment to excellence, a passion for exploration, and a talent for captivating storytelling, Monte Oz continues to captivate audiences worldwide. As an international freelance journalist, travel and active adventure reporter, and leading entertainment & lifestyle blogger, his work has left an indelible mark on the world of journalism, travel, and entertainment, solidifying his position as a trusted authority and go-to resource for all things related to African travel, adventure, and lifestyle.