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European Union Guest Nights Booked via Online Platforms Reached Record High of 547 Million Last Year


The European Office for Statistics, Eurostat, has revealed that last year, the total number of guest nights booked via inline platforms in the European Union increased by approximately seven per cent compared to the pre-pandemic year of 2019.

According to the same source, the number of guest nights rose from 512 million in 2019 to 547 million in 2022. However, the growth was uneven compared from one region to another.

The data reveals a wide range of growth rates in EU regions (at the NUTS2 level) considered moderate touristic importance. These regions, with a minimum of one million guest nights in 2022, witnessed diverse growth patterns.

As a result, Prague experienced a significant decline, with a growth rate of -52 per cent, indicating a substantial decrease in guest nights compared to the pre-pandemic baseline.

However, Franche-Comté in France experienced an impressive surge, demonstrating a remarkable growth rate of +93 per cent.

Among the ten regions with the highest growth rates, nine of them were rural regions in France. In addition, other regions that experienced high growth rates were identified in Poland, Germany, and Sweden.

On the contrary, certain regions in Europe experienced significant declines in guest nights in 2022v compared to 2019. Along Prague, among the areas with the most severe losses were Berlin at -39 per cent, Budapest at -34 per cent, and Vienna at -25 per cent.

When considering the absolute values and popularity of regions in Europe, it is noteworthy that six out of the top 20 most popular regions were located in Spain and France. Additionally, five regions were in Italy, two in Portugal, and one region, ranked as the top destination, in Croatia.

Except for urban areas such as Paris and Madrid, the majority of these popular regions were coastal areas along the Mediterranean or Atlantic coasts.

As for this year, data show that during the first quarter of 2023, guest nights at the EU level have reached unprecedented heights, surpassing previous records for the same period in the last years.

In all three months, January and February exceeded the highest levels recorded in 2020, while March surpassed the peak from 2022.

Notably, a total of 83.9 million guest nights were recorded in short-term accommodations booked through one of the four platforms in 2023. This marks a significant increase compared to the first quarter of last year, during which 67.3 million guest nights were registered.

France emerged as the top destination among the EU countries, with 22.0 million guest nights. Spain followed closely with 18.2 million guest nights, while Italy recorded 9.7 million.

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Monte OZ
Monte OZ is a highly accomplished and respected international freelance journalist, travel and active adventure reporter, and leading entertainment & lifestyle blogger based in Africa. With a passion for storytelling, a sense of adventure, and an eye for all things captivating, Monte has become a prominent figure in the world of travel, entertainment, and lifestyle journalism. Born and raised in Africa, Monte developed a deep appreciation for the continent's diverse cultures, rich heritage, and vibrant entertainment scene. His upbringing fueled his desire to share Africa's untold stories and showcase its dynamic lifestyle to a global audience. Monte's extensive experience and expertise have made him a sought-after authority on all things related to travel, adventure, entertainment, and lifestyle in Africa. As an international freelance journalist, Monte has made significant contributions to various prestigious publications worldwide. His captivating articles, insightful interviews, and engaging features have graced the pages of leading entertainment magazines, lifestyle publications, and reputable news outlets. Monte's unique ability to capture the essence of Africa's entertainment and lifestyle scene has garnered widespread acclaim and recognition. With a love for exploration and a thirst for adrenaline, Monte also thrives as an active adventure reporter. He has embarked on daring expeditions, immersing himself in Africa's wild landscapes, and documenting his adrenaline-pumping experiences. Whether it's conquering treacherous peaks, exploring remote jungles, or engaging in heart-pounding activities, Monte's adventurous spirit and daring escapades inspire readers to embrace their own sense of adventure. In addition to his work in journalism and adventure reporting, Monte is a leading entertainment & lifestyle blogger in Africa. Through his influential blog, he offers readers an insider's view of the continent's vibrant entertainment scene, trendy hotspots, fashion trends, culinary delights, and cultural experiences. Monte's unique blend of storytelling, personal insights, and expert recommendations has made his blog a go-to resource for entertainment and lifestyle enthusiasts seeking the pulse of Africa's dynamic culture. Beyond his professional pursuits, Monte is a passionate advocate for promoting Africa's talent, creativity, and cultural diversity. He actively supports and champions emerging artists, musicians, designers, and entrepreneurs, helping to showcase their work to a broader audience. Monte's dedication to promoting Africa's vibrant entertainment and lifestyle industry has positioned him as a respected influencer and tastemaker within the African and global entertainment communities. With a commitment to excellence, a passion for exploration, and a talent for captivating storytelling, Monte Oz continues to captivate audiences worldwide. As an international freelance journalist, travel and active adventure reporter, and leading entertainment & lifestyle blogger, his work has left an indelible mark on the world of journalism, travel, and entertainment, solidifying his position as a trusted authority and go-to resource for all things related to African travel, adventure, and lifestyle.